Hey there, I’m Liz Bacelar.

Liz heads global tech innovation at Estée Lauder Companies, the world's largest luxury beauty group. She's a serial-entrepreneur and keynote speaker credited with powering the evolution of "fashion and tech". Click HERE for full bio.

“The role I wanted didn’t exist, so I pitched it…This resulted in a brand-new division. It takes courage to ask for the unusual, but if you don’t take risks, you will never get the results.”

- Liz Bacelar for WWD, 2023

Liz is also an avid mountaineer, passionate about the outdoors and the impact that immersing in nature can have in one’s mental health. She is on the board of “Camping to Connect” and leads an organization that creates access to the outdoors for girls.